Come get some. For Bruce Campbell or Joe Rogan fans, that phrase is as empowering as they come. For only three words, that phrase, to those who are down with the character Ash from the series can mean almost anything. Ganbatte is a Japanese phrase that loosely translates to ‘do your best’, but that’s where things can get lost or watered down in translation. In reality ‘ganbatte’ is an encouraging way of thinking that can power a society, and more specifically you. That phrase may be a bit too ‘chicken soup for the empowering phrase soul’, but hear me out. Even if you know nothing about Japanese language or culture, Ganbatte! The Japanese Art of Always Moving Forward is a book that upper-middle readers through senior citizens will grasp something from.
,Ganbatte! is a unique book that occupies the space in the business thought/motivational/life improvement/cultural studies shelf at the store. Western audiences can somewhat equate its meaning to some sports analogies, but “ganbatte” is much stronger, personal, powerful, and impactful.
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